Camille Eddera, our founder, is a French jeweler who graduated from the prestigious Jewelry School of the Louvre in France. During her tenure, she was mentored by the head of Van Cleef and Arpels' Paris atelier, renowned master jeweler Adalbert Smoliar. Meticulously crafted in accordance with her professor’s teachings, her pieces showcase a blend of timeless tradition and artistic innovation.
A certified gemologist, Camille graduated at the top of her class from the ING, the National Institute of Gemology in Paris, France. With an unwavering commitment to sourcing exceptional gems, Camille traverses the globe in search of treasures. Each stone is hand-selected by her discerning eye, ensuring that only the finest specimens grace our collections. Our rocks hail from diverse corners of the world, Jaipur in India, Thailand, and Sri Lanka.
Camille launched Eddera with a modest $1800 investment, but after Victoria Beckham wore one of her headpieces, the brand became a viral sensation, catapulting Eddera into the spotlight.
Since then, Eddera has graced the shelves of the best boutiques worldwide (Saks, Harvey Nichols, Intermix, Colette...) and has been prominently featured in over 100 prestigious magazines, including an impressive presence in Vogue on more than 20 occasions.
In 2023, driven by a commitment to deliver unparalleled value to her discerning clientele, Camille made the decision to make Eddera a direct-to-consumer brand. This strategic move ensures the best possible price points, enabling clients to embrace the unmatched craftsmanship of Eddera without compromise.
In 2010, Camille officially launched her first jewelry line, Eddera. A year later, celebrity hairstylist Adir Abergel (Sienna Miller, Anne Hathaway, Keira Knightley) asked Camille to create a line of high-end hair accessories. This led to the creation of a series of headbands that have now been seen on Victoria Beckham, Kourtney Kardashian, and many others.
Today, Eddera sells in top boutiques around the world and has been featured in over 100 magazines, including 10 times in Vogue. Eddera fans include First Lady Michelle Obama, Tennis champ Maria Sharapova, Oscar winners Halle Berry and Marisa Tomei, Adele, Taylor Swift, Beyonce, Jessica Alba, Kirsten Dunst and many more.